6 Steps on How to Optimise your
Google Business Profile
This guide shows you how to set up your Google Business Profile properly so more local customers can actually find you. It's straightforward, jargon-free, and focuses on the things that actually make a difference to your visibility and enquiries.
This guide is for:
Small business owners who need more local customers but don't have massive marketing budgets
Anyone who's ever Googled their own business and been annoyed to see competitors ranking above them
Business owners who set up their Google profile years ago and haven't touched it since
People who are busy running their business and just want clear instructions without the marketing waffle
Local service providers - whether you're a plumber, accountant, salon owner, cafe, consultant, or anything in between
Basically, if you rely on local customers finding you online, this guide is for you.
What you will learn:
By the end of this guide, you'll know:
How to fill in your profile completely (and why the details actually matter)
Which business category to choose so you show up in the right searches
What photos to upload that make people trust you and want to get in touch
How to get more reviews and respond to them without sounding like a robot
What to post regularly to keep your profile active
All the extra features Google offers that most businesses ignore
A simple schedule for maintaining your profile without it taking over your life
The end result? A Google Business Profile that works properly and brings customers to you - not one that just sits there gathering digital dust.